Dive into the gritty and raw world of Rich The Factor with his latest project, "CEO of the Blacktop 3," released on November 7, 2018, under the independent label WE MFR. This compact yet powerful album clocks in at just under 30 minutes, packing a punch with its hard-hitting beats and lyrical prowess. Rich The Factor, known for his streetwise narratives and unapologetic delivery, brings a roster of features that complement his sound perfectly. Collaborations with Lul Baby, Paul Wall, Steve Yancy, and The Popper add layers of depth and versatility to the album. From the introductory track that sets the tone to the introspective "Penny" and the collaborative energy of "Factor Gang," this album is a testament to Rich The Factor's ability to capture the essence of street life and urban culture. "CEO of the Blacktop 3" is not just another rap album; it's a snapshot of an artist's journey and a declaration of his dominance in the game.